Three per cent of Essex brides spend up to four hours a day at work planning their wedding


wedding-event-venueAROUND 3% of brides-to-be in Essex spend three to four hours at work every day planning their wedding, according to new research.

And with the average bride taking a staggering 970 hours to plan the big day, that’s the equivalent of watching the film Bridesmaids 431 times.

The statistics come from new research from Bridebook, the UK’s first free digital wedding planner, which launched earlier this week.

The research also revealed that Valentine’s Day is the UK’s most popular day for proposals, with 77% of brides saying they would have liked to have been proposed to on the most romantic day of the year. This was closely followed by Christmas Day, a holiday abroad and New Year’s Eve.

The survey, which quizzed over 5,000 brides, also found the most stressful thing about planning a wedding was staying in the budget, while over half of brides said that family interference frustrated them and shockingly, 40% admit they would have sold a family member to pay for their wedding.

Last year also saw a new transformation for the wedding day with one in five brides having a bespoke wedding hashtag, with many brides and grooms taking a wedding selfie – or #Welfie.

For more information about Bridebook’s survey, visit


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