Developer breaks ground


London’s fastest growing affordable housing developer Pocket Living, has broken ground on its latest scheme on Whiting Avenue in Barking to provide new homes for local people.

Barking and Dagenham Council Leader Councillor Darren Rodwell kicked off construction by breaking the ground on site. Pocket Living will transform the derelict site on Whiting Avenue into a six-storey building offering 78 affordable one-bedroom homes for sale, with at least a 20 per cent discount off the full market value.

Pocket Living’s commitment to increasing Barking and Dagenham’s permanent affordable housing stock comes on the back of a £150 million finance agreement with the Mayor of London, Lloyds Bank and the Homes and Communities Agency (now Homes England).

This collaboration between the public and private sectors will see Pocket Living start on 1059 affordable homes by March 2021.

Councillor Darren Rodwell, Leader of Barking and Dagenham Council, said “This fantastic new development will help us address the imbalance in the housing market for local people who are looking for a route into home ownership. We know that much more needs to be done to tackle the housing crisis and the council is committed to providing a range of alternatives such as homes for reduced rent, shared ownership and traditional council housing to ensure we meet everyone’s needs.

“This scheme is just one of the many options available in Barking and Dagenham and I’m delighted that it will help residents lay down roots in the borough.”

The development was given the planning permission by Be First, the council’s regeneration company, in November last year.


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